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Old 03-27-2013, 10:44 AM   #1721
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...or a lot.

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Old 03-27-2013, 10:44 AM   #1722
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Meh, I don't really buy that. He's only going to a good team....so chances are that team will already have a franchise player or three to build any sort of marketing plan around. Kane, Toews, Crosby, Malkin, Chara, Seugin, Brown, Richards, Doughty... plenty of drawing power there. Those teams are already selling out at the moment anyway...does anyone really think Chicago or LA need a marketing boost?

This is not Iggy of 10 years ago where he was a young face of the league. Sure, a new team might get a boost, but to call it "off the charts" is in the realm of fantasy imo.
Fair enough, guess we'll agree to disagree. Iginla is hugely marketable, and a known star. He'll sell jerseys like its going out of style.
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Old 03-27-2013, 10:48 AM   #1723
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It is time to pay the piper. It will be a heavy price and last a long while.

Patchwork, past due assets and Lepage glue has put this team where it is now.

Now they will have to do things the old fashioned way.

Draft plenty and draft well. Be patient and develop well.

Grow your own tomatoes and never mind the past due crap at the end of the aisle.
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Old 03-27-2013, 10:50 AM   #1724
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...or a lot.

Stone 'im!!
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Old 03-27-2013, 10:50 AM   #1725
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Fair enough, guess we'll agree to disagree. Iginla is hugely marketable, and a known star. He'll sell jerseys like its going out of style.
Outside of Canada not a chance, think Sundin to the Canucks, the average Canuck fan was not happy with that move when it happened, you din't see vast swathes of Sundin jerseys in the stands.
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Old 03-27-2013, 10:54 AM   #1726
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Outside of Canada not a chance, think Sundin to the Canucks, the average Canuck fan was not happy with that move when it happened, you din't see vast swathes of Sundin jerseys in the stands.
Yeah well, Iginla isn't Sundin and I believe he's much more marketable. Agree to disagree.
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Old 03-27-2013, 10:57 AM   #1727
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Yeah well, Iginla isn't Sundin and I believe he's much more marketable. Agree to disagree.
No, Iginla is a pretty similar player to Sundin. Nobody in Pittsburgh is going to go to the store and say "Hey screw Crosby/Malkin/Letang/Fleury, I'm getting an Iggy jersey"

Or even from a marketing perspective, nobody is going to suddenly go out and buy merchandise in Pittsburgh now that Iginla is on the team, because the other 4 guys on the team aren't as marketable as Iginla.
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Old 03-27-2013, 10:59 AM   #1728
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The picture of Iggy in that piece of s##t Canucks jersey just made me throw up in my mouth. A great player like Iggy would never want his respected name soiled by that disgusting love clean up rag. Where's my drink?!
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Old 03-27-2013, 11:05 AM   #1729
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Yeah well, Iginla isn't Sundin and I believe he's much more marketable. Agree to disagree.
Actually Iginla is exactly Sundin, they are both older players that havn't won the cup. They will both be going to a very good team with at least 1 or 2 stars on already, the chances are that team will have a cup already and to be frank there is a good chance that a portion of the fan base will have very mixed feeling about Iginla costing them a good prospect or two.
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Old 03-27-2013, 11:06 AM   #1730
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No, Iginla is a pretty similar player to Sundin. Nobody in Pittsburgh is going to go to the store and say "Hey screw Crosby/Malkin/Letang/Fleury, I'm getting an Iggy jersey"

Or even from a marketing perspective, nobody is going to suddenly go out and buy merchandise in Pittsburgh now that Iginla is on the team, because the other 4 guys on the team aren't as marketable as Iginla.
Disagree. If Iggy goes deep in the playoffs with the Pens, is Crosby's linemate, and signs an extension, you will see Iggy jerseys. People love to get the new guy's name on the back of a jersey. Why do you think you see Wideman /Baertschi / Hudler jerseys being sold in Flames stores?

Iggy would sell jerseys. Even his nickname (Iggy) is marketable.
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Old 03-27-2013, 11:06 AM   #1731
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No, Iginla is a pretty similar player to Sundin. Nobody in Pittsburgh is going to go to the store and say "Hey screw Crosby/Malkin/Letang/Fleury, I'm getting an Iggy jersey"

Or even from a marketing perspective, nobody is going to suddenly go out and buy merchandise in Pittsburgh now that Iginla is on the team, because the other 4 guys on the team aren't as marketable as Iginla.
Disagree. People will want his jersey.
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Old 03-27-2013, 11:06 AM   #1732
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The picture of Iggy in that piece of s##t Canucks jersey just made me throw up in my mouth. A great player like Iggy would never want his respected name soiled by that disgusting love clean up rag. Where's my drink?!
it would be a s### storm coming and the only escape would be a leaky boat down the s### river.
Nice handle Lahey
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Old 03-27-2013, 11:07 AM   #1733
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Bernier is a proven NHL goaltender, he had always been projected to be an NHL starting goaltender and IMO he is. Ramo is nothing, he has proven nothing in the NHL, KHL success does not necessarily mean NHL success, Cervenka had KHL success, it has not translated into NHL success (yet).

I'd rather hang my hat on a proven NHL goaltender in Bernier than some KHL goaltender who might be able to start in the NHL, pure specualtive opinion but I doubt he will ever be as good as Bernier in the NHL. A legitimate starting goaltender in the NHL does a lot for your team.

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Old 03-27-2013, 11:08 AM   #1734
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Actually Iginla is exactly Sundin, they are both older players that havn't won the cup. They will both be going to a very good team with at least 1 or 2 stars on already, the chances are that team will have a cup already and to be frank there is a good chance that a portion of the fan base will have very mixed feeling about Iginla costing them a good prospect or two.
I just have a gut feeling. I work in marketing, Iginla is a very marketable commodity for a variety of reasons. I actually don't believe this is the same type of situation as Sundin, given that there is a heigtened sense of urgency and excitement given the Iginla trade rumours. Sundin didn't have that.
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Old 03-27-2013, 11:11 AM   #1735
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Our goaltending depth is probably one of the worst in the league if Kipper leaves. It's an acute problem. Sure it could be shored up with UFAs but to say that trading for goalies is a wasted effort is just not credible.
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Old 03-27-2013, 11:12 AM   #1736
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Originally Posted by Ozy_Flame View Post
Disagree. If Iggy goes deep in the playoffs with the Pens, is Crosby's linemate, and signs an extension, you will see Iggy jerseys. People love to get the new guy's name on the back of a jersey. Why do you think you see Wideman /Baertschi / Hudler jerseys being sold in Flames stores?

Iggy would sell jerseys. Even his nickname (Iggy) is marketable.
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Disagree. People will want his jersey.
What I mean is people will possibly buy his jersey rather than buying a Malkin or Crosby jersey. He won't generate new revenue on his own. Maybe if he's seen as a major reason for winning the cup and is re-signed to a cap friendly contract, I can see it next year. But that's a big IF.
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Old 03-27-2013, 11:15 AM   #1737
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Cervenka had KHL success, it has not translated into NHL success (yet).
I dunno, if you prorate out his points thus far to a full season he'd (cervenka) be on pace for an 18/18 Season (even with being relegated to the fourth line on a few occasions... That's not elite talent to be sure but it's still what I'd call successful (especially relative to money cost).
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Old 03-27-2013, 11:16 AM   #1738
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Disagree. If Iggy goes deep in the playoffs with the Pens, is Crosby's linemate, and signs an extension, you will see Iggy jerseys. People love to get the new guy's name on the back of a jersey. Why do you think you see Wideman /Baertschi / Hudler jerseys being sold in Flames stores?

Iggy would sell jerseys. Even his nickname (Iggy) is marketable.
Obviosly, like any player on any team's 1st or 2nd line there will be fans that buy his jersey, in fact probably more in Calgary than in the city that lands him, but to suggest that Iginla is a marketing boon at this stage of his career in a city he has no ties too other than playing there, no history with and, especially in the US, he does not come with his own cup winning history.

If he ended up going to a lousy team with no real franchise player, a Columbus or Florida or a Canadian team (specifically Toronto) I could see the fan base being sold on him, but if we are talking Boston or Chicago he comes in as an older second line player who'll be gone in a few years.
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Old 03-27-2013, 11:16 AM   #1739
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I just have a gut feeling. I work in marketing, Iginla is a very marketable commodity for a variety of reasons. I actually don't believe this is the same type of situation as Sundin, given that there is a heigtened sense of urgency and excitement given the Iginla trade rumours. Sundin didn't have that.
just curious, since you have a formal marketing POV, what demographics does he appeal to or characteristics he has that make him extra marketable.

I have my own conclusions, but thought it'd be interesting to get another opinion.
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Old 03-27-2013, 11:18 AM   #1740
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I just have a gut feeling. I work in marketing, Iginla is a very marketable commodity for a variety of reasons. I actually don't believe this is the same type of situation as Sundin, given that there is a heigtened sense of urgency and excitement given the Iginla trade rumours. Sundin didn't have that.

Its only heightened in Calgary, no one in Vancouver is asking 'could we get Iginla?'
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