they should build it into digital boxes and allow you to opt-in to the ratings reporting if you want. if i record Better Off Ted on my PVR, then have my box report when i watch it so that it increases the ratings even slightly, maybe good shows can avoid getting canceled
they need to figure out a better way to do ratings though, because the old methods do not work for today's TV viewing habits
PVR's are taken account into ratings. That's why you hear terms like "overnight ratings" which are generally for the live audience and same day PVR viewing. Final ratings usually come out a week later and included PVR views over the week.
Generally advertisers only care about the overnight ratings. As anything on PVR usually has the commercials fast forwarded.
I think a lot of it goes back to the point that young people don't necessarily watch tv shows on a tv, and not always at that particular moment in time.
I wonder if networks track how many of their episodes are watched online via their own website and places like Hulu? The average crowd that watches Leno is not going to be watching the shows on Hulu, as opposed to the average age of viewers for Conan who are more likely to watch their shows online.
But in the end, it boils down to money. At 11:30 on NBC Jay had more viewers and that's where the money for NBC is, its not from shows on NBC.com or Hulu.
they should build it into digital boxes and allow you to opt-in to the ratings reporting if you want. if i record Better Off Ted on my PVR, then have my box report when i watch it so that it increases the ratings even slightly, maybe good shows can avoid getting canceled
they need to figure out a better way to do ratings though, because the old methods do not work for today's TV viewing habits
Nielsen also releases reports on DVR same day viewings (up until 3 am the next morning), and viewings within 7 days. These numbers aren't added to the "overnights" (ratings out each morning) but you can bet networks take it all into account. Heroes for example, is a highly DVR'd show, much more recorded than its live ratings would suggest.
Quote:
Originally Posted by InSutterWeTrust
I wonder if networks track how many of their episodes are watched online via their own website and places like Hulu? The average crowd that watches Leno is not going to be watching the shows on Hulu, as opposed to the average age of viewers for Conan who are more likely to watch their shows online.
But in the end, it boils down to money. At 11:30 on NBC Jay had more viewers and that's where the money for NBC is, its not from shows on NBC.com or Hulu.
Network's track online data as well, but Hulu is still only a fraction of the broadcast numbers. NBC is also aware that Heroes is the most pirated show on television (most illegal downloads).
Now, the biggest and most important thing to remember is to never, under any circumstances bring up a Conan O’Brien sketch or joke that has taken place in the last three years. You will be met with only blank stares. For you see, while white people will fiercely support Conan O’Brien in any public forum, they always fail to support him in the only way that actually helps – by watching his show.
Note: Under no circumstances should you ever mention that you prefer Jay Leno. This might cause white people to think you have the same taste in humor as the wrong kind of white people, or worse, their parents.
I've heard about that movie before and its been mentioned a few times in this thread so I finally watched er yesterday. Pretty good movie actually, and lots of parallels to the current Conan/Leno situation. Does anyone know how close to reality that movie actually is? Did Letterman actually have the chance to take the show from Leno after a few months? That's actually scary how close that is to the current situation.
Also, I'm assuming because both men especially then were still very much still in show business so the movie makers did their best to make both Leno and Letterman look very much clean and separate from the whole ugly situation. While I don't doubt it was mostly an NBC execs fiasco, I couldn't fully buy that Leno was quite that "Aw shucks, mister" about the whole thing, and Letterman was just a goofy, fun, but socially awkward guy who didn't want to step on anyone's toes.
I honestly thought that my opinion, or understanding of the situation, would have changed after hearing Jay's side of things. But it didn't.
Jay had the nerve to say "I was offered my dream job back, so I took it back."
WTF! You "passed the torch" to Conan and his people. You were told 5IVE years in advance that THIS was coming. He says that he's a stand-up comedian with a TV show. If he loves stand-up so much, why isn't he pursuing a career away from TV and just doing stand-up? Instead he decided to go with what the executives at NBC wanted. Can't release you from your contract? Fine. RETIRE like you said you would 5 years ago!
Overall I think the interview didn't help Jay at all, in my eyes.
He's still a selfish prick that can't identify himself without a TV show.
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Remember, Jay Leno is the guy who hid in the closet @ NBC to listen in on the meeting that was to decide his fate and Letterman's back in the day. He took a notepad and wrote down everything including who was for and who was against him... That's how much he is into his career.
Or Leno saying it'd be selfish for him to walk away because his staff would be put out of a job. But he could care less about Conan's staff that uprooted their lives to move to LA and their jobs. Take a settlement like Conan did.
Leno came across as a complete narcissistic moron in that interview. He just doesn't get it, everything he whined about is what he did to Conan.
On another note - anyone see Jimmy Fallon last night? Great show with Ringo Starr, that's what Late Night is all about. Just pure entertainment beginning to end.
I just wonder what they'll do when Leno's Tonight Show fails miserably? Who takes over then? Because whether it's completely deserved or not that guy is just hated by people these days, I can't see him recovering to #1 ever again.
Maybe it's all the diabolical plan NBC had to get Seinfeld in there.
On another note - anyone see Jimmy Fallon last night? Great show with Ringo Starr, that's what Late Night is all about. Just pure entertainment beginning to end.
Ringo was on Fallon a few weeks ago, I assume you saw a repeat.
I just wonder what they'll do when Leno's Tonight Show fails miserably? Who takes over then? Because whether it's completely deserved or not that guy is just hated by people these days, I can't see him recovering to #1 ever again.
Maybe it's all the diabolical plan NBC had to get Seinfeld in there.
Leno won't fail miserably. As overwhelming at the Internet is pro Conan, the 'real' world will flock back to Leno. Thus making NBC execs feel like geniuses.
Leno won't fail miserably. As overwhelming at the Internet is pro Conan, the 'real' world will flock back to Leno. Thus making NBC execs feel like geniuses.
It's like Coke. They introduce a new flavour and it sells poorly so they bring back the old flavour and make millions.
I just wonder what they'll do when Leno's Tonight Show fails miserably? Who takes over then? Because whether it's completely deserved or not that guy is just hated by people these days, I can't see him recovering to #1 ever again.
Maybe it's all the diabolical plan NBC had to get Seinfeld in there.
They'll bring back Conan O'Brien. You just wait and see.