Quote:
Originally Posted by Jiri Hrdina
The social media mob isn't a singular entity and to describe them as such is arrogant in my view. Everyone arrives at their own views and different people spend more or less time to arrive at this views.
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It isn't a singular entity. But even a small amount of social media outrage can have outsized effects. When Matt Damon suggested a few months ago that each situation is different and should be treated differently, he was roasted in the media and had to issue an immediate retraction and apology. Because we don't have any way to measure outrage - we don't distinguish between the outrage of 60 per cent of people, 6 per cent of people, or 600 individuals and a B-grade celebrity on twitter - it can all have the same effect.