Quote:
Originally Posted by sclitheroe
You don't technically need apps to generate passes - companies will be able to do things like email you passes, or have them available as web links that you download into passbook from the browser. You could, as an example, have a URL on a billboard that downloads a passbook coupon, or maybe on a TV ad.
Passbook also does geofencing, so that your Starbucks barcode, for example, appears onscreen when you are in your preferred Starbucks locations.
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This could be absolutely huge, if Android comes out with something roughly equivalent.