Quote:
Originally Posted by Hanni
They want to keep getting your money and if they can do it without you realizing you're eligible for a phone upgrade even better.
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You're joking right? They'd be delighted to give you a new phone, because the cost of subsidizing it is built into the shiny new multi-year contract they'll make you sign. They also get you back into the store, potentially giving them the ability to sell ancillary services and accessories.
Mobile carriers love subscribers, and they especially love subscribers locked into contracts. They could care less whether they get all the subsidized cost for your cell phone up front, or spread over three years, that's a tiny cost of doing business on very lucrative contracts.