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Old 10-10-2019, 10:59 PM   #21
I-Hate-Hulse
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Quote:
Originally Posted by Slava View Post
It's basically the fact that they can track all your spending and such within the stadium, so they know what kind of fan you are and can drive marketing and offers to you as a result.
Does Kevin Lowe know a little something about this? This has to be his dream since he'll truly know who his Tier 1 fans are!

Looking at their website, looks like the below is an example of what the Flames staff would get.

NSFW!


I'd rather they find me a way to pee quicker so I can buy more beers...
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Old 10-11-2019, 07:26 AM   #22
Flashpoint
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I want nothing to do with a company spewing word salad like that.
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Old 10-11-2019, 09:48 AM   #23
RM14
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buy 3 beers get one free?
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Old 10-11-2019, 09:51 AM   #24
The Yen Man
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Lol, I love how these targeted marketing campaigns make it sound like it's all for enhancing customer experience, when in fact, it's really them gathering data so they can spam you with more targeted marketing based on your patterns.
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Old 10-11-2019, 12:32 PM   #25
heep223
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Aside from the targeted marketing, I think the main benefit for the Flames here is that they are using sophisticated tools to maximize revenue with dynamic ticket pricing. Not sure what the benefit to the fan there will be, if any. Maybe lower tier games will be cheaper?

The founder of StellarAlgo is a fantastic guy with a background in sports, both personally and professionally. Like one of the best guys you'll ever meet. For what it's worth.
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