Last thing on the checklist - Sign Monahan and Gaudreau

[Enoch Root]

I think the Barkov, Sheifele, MacKinnon contracts put a ceiling on Monahan at 8 x $6.5M and I think he'll come in at closer to 8 x $6.25M

Looking at how much work it is to have two big contracts like this come due at the same time, and considering that Johnny is a year older, it would not surprise me at all to see Johnny get a 7 year deal (so that their next contracts are staggered).

That would also allow the cap hit to be a little lower because of one less UFA year.

Monahan: 8 x $6.25 $6.5

Gaudreau: 7 x $6.75 - $7.14 ($50M total)

[MisterJoji]

"It's hard to say cause I'm right in the middle of a contract right now and Calgary's been so great to me but obviously, playing in your own country and playing close to the East Coast and playing close to your family is something that sounds really great at times. I think a lot of players like to play in their own country."

"It would be a lot easier for my family and friends to be able to watch a few games in their own time zone instead of two time zones away. I remember last year in the playoffs, my parents are like, ‘We're getting to bed at 1 and 2 in the morning, we're so jacked up from the game. How are we supposed to go to bed when we don't fall asleep until 4 a.m.!’ I'm like, I'm sorry it's far, far away. But it was a great first few seasons and I know they enjoyed it."

Meh, doesn't bother me too much. A radio interview in his home town asked a specific question about playing in his home town. How else can he answer that question? It's not like he can say "nah, I love Calgary, I never want to play anywhere else."

[Textcritic]

Originally Posted by Cantrader

Johnny was on a philly radio show and he mentioned how it is good to play for his country and closer to home . Time to sign him up for 8yrs. Good that no one can give him an offer sheet or you will have Sweeney lining up.

This is taking Gaudreau's comments out of context. He offered a polite response on a local "hometown" radio show to a question about playing closer to home, but also, at no point did he suggest that he was not thrilled about remaining in Calgary for the duration of his career.

[ricardodw]

Originally Posted by Textcritic

This is taking Gaudreau's comments out of context. He offered a polite response on a local "hometown" radio show to a question about playing closer to home, but also, at no point did he suggest that he was not thrilled about remaining in Calgary for the duration of his career.

Does his agent ask the Flames for compensation for the lost endorsement $ that Johnny Hockey (trade-marked) would be leaving on the table by not playing in a major US media market?

Pretty easy justification for Gaudreau getting 7.5 to Monahan's 6.5

[Textcritic]

Originally Posted by ricardodw

Does his agent ask the Flames for compensation for the lost endorsement $ that Johnny Hockey (trade-marked) would be leaving on the table by not playing in a major US media market?...

What are you talking about?

I am not convinced that Gaudreau is "losing" endorsement money by not playing in a large US market. Do you have some evidence to show that endorsements range in value by location? As near as I can tell the most highly marketed stars in the game make their money regardless of where they play.

[ricardodw]

Originally Posted by Textcritic

What are you talking about?

I am not convinced that Gaudreau is "losing" endorsement money by not playing in a large US market. Do you have some evidence to show that endorsements range in value by location? As near as I can tell the most highly marketed stars in the game make their money regardless of where they play.

Here is a list (looks to be from 2014) that shows the top 12 endorsement earnings by NHL players; all 12 from US markets.

Sid the Kid is the leader and and the only one with a marketing strategy "Johnny Hockey" style.


McDavid was getting $250k / year as a junior from CCM and they upped that to 1M / yr for the next 5 years.

You would argue that the star of Team USA would not make more in endorsements in NY, Boston, Philly or Chicago than in Calgary?

[Calgary4LIfe]

I do think there is a precedent for them signing the same contract. Also, Monahan out-produced Gaudreau from the All-Star game on. I believe Monahan was on some kind of a tear, IIRC.

If they do sign the same contract, I predict 8x6.8.

[saillias]

Originally Posted by TheScorpion

Guys, I've come up with Monahan's HERO Chart, I hope it helps to project how much he'll make in free agency.

this is your best post on CP IMO. thanks for the chuckle

[ricardodw]

Originally Posted by Calgary4LIfe

I do think there is a precedent for them signing the same contract. Also, Monahan out-produced Gaudreau from the All-Star game on. I believe Monahan was on some kind of a tear, IIRC.

If they do sign the same contract, I predict 8x6.8.

After the All Star game

Scheifele 33 games 17 goals 37 pts +4 20:07
Monahan 33 games 13 goals 34 pts -1 18:29
Gaudreau 31 games 10 goals 31 pts 0 19:27

all 3 of them were outstanding.

Scheifele went out after that and played shut-down centre on Gold medal winning Team Canada while scoring 9 pts in 9 games at the world championships in Russia.


If it is what have you done lately then Gaudreau and Monahan get a bit less than Scheifele..... 6M x 8.


BUT Gaudreau is just so exciting.... he is someone who people pay to watch.

[Textcritic]

Originally Posted by ricardodw

Here is a list (looks to be from 2014) that shows the top 12 endorsement earnings by NHL players; all 12 from US markets.

I have seen this list, and also see that some of the highest ensdorsement contracts are offered by Canadian companies to players playing in the USA (Bell, Sportchek Canadian Tire, Tim Hortons et al.). Again, I don't believe there is a clear connection between local market and endorsement earnings.

Sid the Kid is the leader and and the only one with a marketing strategy "Johnny Hockey" style.

What the hell does this even mean? What is a "Johnny Hockey" style of marketing?

McDavid was getting $250k / year as a junior from CCM and they upped that to 1M / yr for the next 5 years.

Yes. What is your point?

You would argue that the star of Team USA would not make more in endorsements in NY, Boston, Philly or Chicago than in Calgary?

No, I would not argue that. And the reason is that I see no indication that local market translates into an increase or decrease of endorsement earnings. Most of the endorsement deals earned by NHL players are actually quite small relative to star athletes from the other three of the "big four" NA leagues, and this is because hockey's market share in the US is also much smaller. In short, I don't believe that enough Americans care enough about hockey to make nationally specific US deals worth much money, especially compared to Canadian branding.

[Textcritic]

Originally Posted by ricardodw

After the All Star game

Scheifele 33 games 17 goals 37 pts +4 20:07
Monahan 33 games 13 goals 34 pts -1 18:29
Gaudreau 31 games 10 goals 31 pts 0 19:27

all 3 of them were outstanding.

Scheifele went out after that and played shut-down centre on Gold medal winning Team Canada while scoring 9 pts in 9 games at the world championships in Russia.


If it is what have you done lately then Gaudreau and Monahan get a bit less than Scheifele..... 6M x 8.


BUT Gaudreau is just so exciting.... he is someone who people pay to watch.

Scheifele's production in a second-rate international tournament did not have any effect on his current contract value, nor should it for any player.

[ricardodw]

Originally Posted by Textcritic

I have seen this list, and also see that some of the highest ensdorsement contracts are offered by Canadian companies to players playing in the USA (Bell, Sportchek Canadian Tire, Tim Hortons et al.). Again, I don't believe there is a clear connection between local market and endorsement earnings.


What the hell does this even mean? What is a "Johnny Hockey" style of marketing?


Yes. What is your point?


No, I would not argue that. And the reason is that I see no indication that local market translates into an increase or decrease of endorsement earnings. Most of the endorsement deals earned by NHL players are actually quite small relative to star athletes from the other three of the "big four" NA leagues, and this is because hockey's market share in the US is also much smaller. In short, I don't believe that enough Americans care enough about hockey to make nationally specific US deals worth much money, especially compared to Canadian branding.

Your attack style of posting has become tiresome. No need to reply as I have put you on my block list... Well I tried to anyway,... I will have to not reply to your posts

[Rick M.]

Originally Posted by MisterJoji

Meh, doesn't bother me too much. A radio interview in his home town asked a specific question about playing in his home town. How else can he answer that question? It's not like he can say "nah, I love Calgary, I never want to play anywhere else."

Look at all the "Stamkos to Toronto" talk and where did he end up?

[bubbsy]

Originally Posted by Textcritic

I have seen this list, and also see that some of the highest ensdorsement contracts are offered by Canadian companies to players playing in the USA (Bell, Sportchek Canadian Tire, Tim Hortons et al.). Again, I don't believe there is a clear connection between local market and endorsement earnings.


What the hell does this even mean? What is a "Johnny Hockey" style of marketing?


Yes. What is your point?


No, I would not argue that. And the reason is that I see no indication that local market translates into an increase or decrease of endorsement earnings. Most of the endorsement deals earned by NHL players are actually quite small relative to star athletes from the other three of the "big four" NA leagues, and this is because hockey's market share in the US is also much smaller. In short, I don't believe that enough Americans care enough about hockey to make nationally specific US deals worth much money, especially compared to Canadian branding.

I agree. I'd love to hear Phil Kessel's big endorsement number in Pittsburgh especially after winning a cup, how about Kesler in cali, or kane pre-charges?

He's sharing the role of face of franchise in Calgary now. How much in local/smaller endorsements does that work out to?

[Textcritic]

Originally Posted by ricardodw

Your attack style of posting has become tiresome. No need to reply as I have put you on my block list... Well I tried to anyway,... I will have to not reply to your posts

Whatever.

I have been posting about this for months now, and I think the point to be made is salient: the value of endorsement deals for NHL players is not significantly affected by local markets. Great players sign high-dollar endorsement deals regardless of where they play.

I am still waiting for someone—anyone—to show me different.

[Textcritic]

Originally Posted by bubbsy

I agree. I'd love to hear Phil Kessel's big endorsement number in Pittsburgh especially after winning a cup, how about Kesler in cali, or kane pre-charges?

He's sharing the role of face of franchise in Calgary now. How much in local/smaller endorsements does that work out to?

Relative to his actual contract, very little. And moreover that number is similar to any other such local deals that he would sign in any other market. The idea that endorsement potential factors into NHL players' decisions in the UFA marketplace is a myth.

[TheScorpion]

Originally Posted by ricardodw

Your attack style of posting has become tiresome. No need to reply as I have put you on my block list... Well I tried to anyway,... I will have to not reply to your posts

He's not attacking you.

He's pointing out where you are actually factually incorrect.

[GoJetsGo]

Originally Posted by ricardodw

Your attack style of posting has become tiresome. No need to reply as I have put you on my block list... Well I tried to anyway,... I will have to not reply to your posts

He did attack... your logic. And since it's comprised of nothing but swiss cheese, I can see how you find that distressful.

[EVERLAST]

Originally Posted by ricardodw

Your attack style of posting has become tiresome. No need to reply as I have put you on my block list... Well I tried to anyway,... I will have to not reply to your posts

So the most respected poster on this board is asking you to answer your questions and work at it and your response is that, your blocked.

And I can tell you for a fact he's not attacking you. Not his style.

[dustygoon]

The dollar figure for a 6 to 8 year deal is established. Nothing to negotiate there.

This is about term now it looks like. BT was saying on the Fan they will be good players for a long time and mentioned term. He also mentioned that he sees cap being stable going forward (no new sources of revenue). Starting to look like the players might not want long term.