I've always opposed finning and welcome the EU for finally putting a stop to finning, something which countries like Taiwan had already done.
http://www.bbc.co.uk/news/world-europe-22795349
The EU is a major source of fins for the Asian market, which makes you wonder why Gordon Ramsay had to travel halfway across the world instead of trying to stop English boats...
Why focus on shark fin soup, something which his audience doesn't eat and therefore a ban or boycott in England wouldn't do much to affect shark populations? Instead, with his platform, it would have been more effective to focus on something like the quintessential English snack, fish and chips.
The spiny dogfish was once the world's most abundant shark species in the world, but is now critically endangered because the British love to eat it in their fish and chips. Maybe, instead of trying to convince Chinese restaurants in London to boycott serving shark fin soup, he should have focused on trying to convince London fish and chip shops to stop serving endangered sharks.
http://www.telegraph.co.uk/earth/ear...are-shark.html
Or, use that platform to focus on the indiscriminate damage of bycatch thrown overboard to die by English fishermen when the North East Atlantic sharks, the ones by English waters, are endangered where "most of the damage is inflicted by overfishing and by sharks caught as a by-product either in nets or on long-lines."
http://www.telegraph.co.uk/earth/ear...k-finning.html