Steve Ott leaks Buffalo's new 3rd jersey

[calgarybean]

Fail....ugh....why the name of the city on the front of the jersey.

When does it ever make things better?

[playmaker]

Originally Posted by OutOfTheCube

They were doing better too... The current home/away is close enough and looks pretty good. Why make us a laughing stock again?

This concept at icethetics from Brian Brideau is exactly what they should be wearing in my opinion ...



Clean and distinctive, a pure perfection. In contrary to their current primary logo, these sabres indicate a shape and the whole thing does not blend together when seen from the distance or when displayed on small scales.

[chalms04]

Originally Posted by calgarybean

Fail....ugh....why the name of the city on the front of the jersey.

When does it ever make things better?

Riot photos

[rbochan]

If they spent half the time on putting a team together like they do with "new jerseys" they could be a dynasty.

[Badger Bob]

Looks like some Nashville Predators knockoff.

[valo403]

Originally Posted by T@T

It's called MONEY...maybe in part this is why the devils don't have any.

Right, because jersey sales (which I believe are split amongst the teams) are a real make or break financial engine.

[Joborule]

I don't think they look THAT bad. I would like to see them on the ice before final judgement.

[19Yzerman19]

Originally Posted by playmaker

This concept at icethetics from Brian Brideau is exactly what they should be wearing in my opinion ...



Clean and distinctive, a pure perfection. In contrary to their current primary logo, these sabres indicate a shape and the whole thing does not blend together when seen from the distance or when displayed on small scales.

This is awesome. When the marketing department or whoever was called upon to design those pieces of crap Ott is wearing, if someone had showed them this, how could they possibly release the yellow one?

[morgin]

Originally Posted by 19Yzerman19

This is awesome. When the marketing department or whoever was called upon to design those pieces of crap Ott is wearing, if someone had showed them this, how could they possibly release the yellow one?

Has there ever been a case in the history of ever that a fan submitted design was chosen? I would imagine the legal issues alone make marketing departments steer exceedingly clear of those threads.

[_Q_]

Originally Posted by morgin

Has there ever been a case in the history of ever that a fan submitted design was chosen? I would imagine the legal issues alone make marketing departments steer exceedingly clear of those threads.

The Ottawa Senators come to mind.

http://www.icethetics.info/blog/2011...interview.html

[Komskies]

Originally Posted by strombad

Why? What's so redundant about the Buffalo Buffalo Sabres?

Not as bad as The Los Angeles Angels, or as I like to call them, The The Angels Angels.

[Dime_On_Flames]

How do you make the ugliest jersey in the league?? You incorporate aspects of the current ugliest jerseys (nashville predators)

just turrrible...they look like practice jerseys

[jg13]

Nashville Predators is that you?

Originally Posted by sureLoss

https://twitter.com/otterN9NE/status...951232/photo/1

[C_of_Red28]

wow... those things are fugly....

[Jay Random]

Originally Posted by tvp2003

Clearly this was created by a fourth grader using MS Paint. Is there any other explanation?

Fourth-graders are normally more creative than that. I'm afraid this was created by a committee of highly paid, experienced, and self-confident marketing executives . . . using MS Paint.

By the way, the font on the front looks to my practised eye like Trade Gothic Bold. Trade Gothic was a very boring 1950s ripoff of a very boring 1908 typeface, News Gothic, which used to be popular for things like almanacs and department store flyers.

Arial is often used by clueless people who can't figure out how to work the font menu. Trade Gothic hasn't even got that sorry excuse for existing.

All that said, I wish the 'BUFFALO' lettering on the front of the jersey was bigger. Much bigger. As in, big enough to completely blot out the grotesque colour of the chest section, the bit that screams, 'Look at me, Ma! I puked mustard on my bib!'

[calgaryred]

I like it its one of the few 3rds that look decent besides Boston's, im sure this will be miles ahead of the Flames 3rd when its released.

[dubc80]

The Captain's "C" and Assistant captain "A" will look so crowded on the front of those. Barely any room for them.