Man sues over lack of 'Lynx effect' A luckless Indian romeo is suing Lynx after he failed to land a single girlfriend during seven years of using their products.
Vaibhav Bedi, 26, is seeking £26,000 from parent company Unilever for the "depression and psychological damage" caused by the lack of any Lynx effect.
Court officials in New Delhi have agreed to order forensic laboratory tests on dozens of his half-used Lynx body washes, shampoos, anti-perspirants and hair gels.
I think the Chocolate Axe commercial is hilarious and disturbing. The scene where the woman on the bus takes a bite out his ass is hysterical although there's a version of the commercial in which she's shown with brown smeared all around her huge grin. That's might be taking it a bit far.
On this note, I coach boys in the exclusive Axe target market, guys, do not apply a spray on deodorant when you're in a soccer locker room, or enclosed environment of any kind.
I know a lot of the guys keep a can in their soccer bag, but dont put it on in the locker room.
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The best part is that Axe is owned by Unilever, the same company that owns Dove.
That is right, the same Dove company that has the naturally beautiful commercials with all the "normal" (ie slightly chubby) women who are told to be themselves.
So one part of the company encourages men to be bad boys, encourages misogyny, objectifying women etc while the other part tells women that their inner beauty is important.
Effing lame if you ask me.
I think it's great that you pointed that out. When the dove ads came out I got flamed by my female friends who ate it up when I mentioned that dove was just patronizing women to sell more crap and did not give a flying fata about 'realistic,' 'curvy' women.
Seriously, am I the only one creeped out by the chocolate one? I do have to say most of their ads are brilliant. There's a product that's turned a profit entirely on its marketing ability. Want to get teenagers to buy your crap? Make it look like they'll get laid everytime they use it and they'll eat it up.
I agree, I find that commercial really creepy as well.
