Quote:
Originally Posted by Matty81
They released a proprietary app for movie central about 2 years after hbo go came out.
In the interim all they used to offer was this hbo/mc menu on the shaw vod that was only accesible via a shaw box and showed movies in a window box a less than full screen.
They just feel really change resistant, another example, back when I used to get it, they were the last cable provider to get sportsnet world hd, they just kept the regular def version for half a year after the other providers rolled it out.
I'm sure the grass is always greener but shaw does suck, especially gouging people as they do on pricing, no wonder there are increasing numbers of cable cutters.
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I'm not a Shaw apologist by any means, but a lot more goes into the launch of a mobile app then the simple delivery of the technology. There is the negotiation of the content licence, there is CRTC regulation, and of course the competitive nature of the industry.
I'm not aware of any Canadian provider that launched an app with HBO content before Shaw? There is a reason it took two years for this to show up in Canada, and it has nothing to do with the technology to deliver.
If you own the content and also own the means of delivery, why would you let another content provider be the first to market? You would want to make sure you are out in front. From an HBO perspective, it was all about negotiating the the fee to be able to offer the content in app form.
I also would be surprised to see any company that doesn't release a proprietary app.
Anyways, not really the point of the thread and all Media and Content delivery companies sucks.
