Cjay 92 finally being killed?

[JD]

Originally Posted by Otto29

I stopped listening to Replay 92 years ago. Forbes is an idiot

Yeah, me too.

But that's sort of the point... CJAY is marketed towards the younger adult male demographic. It's not intended to entertain me anymore.

[4X4]

Originally Posted by Gundo

Couldnt we just put Crazy Train, Ahead by a Century, This is how you remind me and Kashmir on a mix tape for them and call it good??

Don't forget Ocean Pearl.

God that station sucks balls.

[Cecil Terwilliger]

A cjay mixtape with no acdc? Wtf?

[yads]

Unfortunately it still looks like CJAY outdraws X929.

http://www.bbm.ca/_documents/radio_m...06-09-2011.pdf

[Ozy_Flame]

CJAY was better 10 years ago when they used to do more prank calls, had Sergio the Master Baker and called Pig Boy for advice. Since they've dropped a good chunk of their comedy act, couple with terrible music that never seems to end, their station sucks.

Vibe 98.5 isn't much better - likely because they're owned by the same people.

[Yeah_Baby]

Vibe doesn't exist anymore. Isn't it Virgin now?

[Bobblehead]

Originally Posted by yads

Unfortunately it still looks like CJAY outdraws X929.

http://www.bbm.ca/_documents/radio_m...06-09-2011.pdf

How do you read those ratings?

The 3 main columns would all sort in different orders. Which one is the more important? And what is demographic A2+?

[yads]

A2+ I think means all persons 2+. I would think Share is the most important as it is share of total listening hours. CJAY has a 6.2 share and CFEX has a 4.1 share.

[Ozy_Flame]

Originally Posted by Yeah_Baby

Vibe doesn't exist anymore. Isn't it Virgin now?

Yeah I guess you're right. One more CJAY product off the air is a good thing.

[getbak]

Originally Posted by Bobblehead

How do you read those ratings?

The 3 main columns would all sort in different orders. Which one is the more important? And what is demographic A2+?

I think each station chooses the numbers that make them look the best.

A2+ is all listeners age 2 and up. I guess for all those advertisers targeting preschoolers.

Share is simply the percentage of all the hours of radio that all of the participants were listening that was spent listening to each station. The total should add up to 100% (give or take with rounding).

Cume is the total number of people who were exposed to each station for at least a minute during the survey period. So, if you were in your doctor's waiting room and they had Lite 96 playing, you were exposed to it even if you would never choose to listen to it. 86% of Calgary's population was exposed to Lite 96 for at least a minute during that period.

Daily Cume is the Cume averaged to a daily total for each station.


So, more people listen to Virgin/Vibe on a daily basis than any other station; more people are exposed to Lite 96 at least once in a 3 month period than any other station; and 10% of the time that someone is listening to the radio in Calgary, they're listening to QR. If you worked in ad sales for each station, you would push whichever number gives you the best chance of selling more ad space.

The numbers would also be broken down into day parts and more specialized demographics as well. A station may not do particularly well in an overall A2+ number, but if it pulls in a good percentage of the "right" demographic for an advertiser, it can be money well spent.

[Handsome B. Wonderful]

Originally Posted by Drury18

If it was Greg Beharrel, I hope you punched him square in the nuts as an added bonus.

X is a great station, except for the 4 hours that twit is on.

How can people complain about Greg Beharrell when Matt Berry exists?

[Deelow]

Interesting side note. Virgin just let their top rated morning show walk. They will be moving to Edmonton. That will be some pressure for the new guys.

[Mazrim]

Originally Posted by Ozy_Flame

CJAY was better 10 years ago when they used to do more prank calls, had Sergio the Master Baker and called Pig Boy for advice. Since they've dropped a good chunk of their comedy act, couple with terrible music that never seems to end, their station sucks.

I don't know how you couldn't get tired of their prank calls after a month or so, especially when they kept repeating so many of them. Formulaic and stupid summarizes the majority of them as it is.

[THE SCUD]

Originally Posted by Deelow

Interesting side note. Virgin just let their top rated morning show walk. They will be moving to Edmonton. That will be some pressure for the new guys.

I thought i heard those monkies- Andy Fuzy and some chick -on the radio this am? is that not them?

[DownhillGoat]

Originally Posted by Handsome B. Wonderful

How can people complain about Greg Beharrell when Matt Berry exists?

Who? Is that the knob from Jack? At least you can listen to Jack without hearing Matt (as he's only on in the mornings, IIRC). It seems like every time I turn on 92.9 I have to listen to BeHarrel trying to be funny.

Although the radio stations in Calgary drove me to satellite/playlists/podcasts long ago, they're still light years ahead of Ft. Mac. Wow the station(s) there are painful. Whoever the daytime host is on 97.9 feels the need to say the same thing three times, just in case you missed it the first two. And as far as music selection goes, it makes whomever is picking the music for Cjay look like a cultured genious.

[Bring_Back_Shantz]

Originally Posted by Ozy_Flame

CJAY was better When I was 10 years younger, when they used to do more prank calls, had Sergio the Master Baker and called Pig Boy for advice. Since they've dropped a good chunk of their comedy act, couple with terrible music that never seems to end, their station sucks.

Vibe 98.5 isn't much better - likely because they're owned by the same people.

I think I may have sleuthed out part of the reason.

[Deelow]

Originally Posted by THE SCUD

I thought i heard those monkies- Andy Fuzy and some chick -on the radio this am? is that not them?

Fuzzy stayed. The other two just started last week.

[flamesrule_kipper34]

Originally Posted by Deelow

Fuzzy stayed. The other two just started last week.

What happened to the other 2?

[Shazam]

Originally Posted by flamesrule_kipper34

What happened to the other 2?

Fuzzy ate them.

[driveway]

Originally Posted by kunkstyle

Whoever the daytime host is on 97.9 feels the need to say the same thing three times, just in case you missed it the first two.

Jim Rome hosts a daytime radio show in Fort Mac?