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Old 05-12-2014, 01:34 PM   #1
Otto-matic
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http://www.boxedwaterisbetter.com/

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What about tap water and refillable water containers? Aren't they better? We use reverse osmosis then carbon filtered purified drinking water from the municipal source at the location of our filling plant. As we grow, our goal is to ship our filled product the shortest distance possible by establishing multiple filling locations near our major metros. We don't label our product as a "speciality" or "luxury" water - instead we service the convenience market for simple, refreshing, packaged water. - See more at: http://www.boxedwaterisbetter.com/#sthash.Mpn5UMTV.dpuf

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Eco-conscious Calgarians can now buy drinking water in 500 millilitre cartons — an option that’s better for the environment than plastic bottles, according to the U.S. manufacturer.

The makers of Boxed Water is Better are touting their product as a greener alternative to other drinking waters on the market.

"Plastic bottles are entirely composed of a non-renewable resource — petroleum," said company founder Benjamin Gott.
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But according to Jeff Linton, who is with the Alberta Bottle Depot Association, gable top containers are less recyclable than PET plastic water bottles.

"When that container is recycled, 100 per cent of that PET material is captured. When the paperboard or the gable-top material is recycled, only the paper is recovered and the other layers of material are not recoverable, and so are lost to the recycling process. Their goal in recycling gable tops is to achieve a 75 per cent recovery of material," said Linton.

http://www.cbc.ca/news/canada/calgar...640080?cmp=rss

Looking at twitter it costs 2$ a carton for tap water

Last edited by Otto-matic; 05-12-2014 at 01:48 PM.
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Old 05-12-2014, 01:48 PM   #2
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I saw these at Co op. Not a bad concept that cartons are better than plastic.
Dont roll your eyes, since the bottled water industry makes hundreds of millions off of the general public

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Old 05-12-2014, 01:52 PM   #3
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I saw these at Co op. Not a bad concept that cartons are better than plastic.
Dont roll your eyes, since the bottled water industry makes hundreds of millions off of the general public


According to the Alberta Bottle Depot Association - Cartons are worse for the environment then plastic.
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Old 05-12-2014, 02:08 PM   #4
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But bottle people have always had a pathological hatred for carton people.
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Old 05-12-2014, 02:10 PM   #5
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The marketing angle on these is great, a simple eye catching package that is the polar opposite of anything else in the beverage cooler. Saw a pallet of em at Co-op this weekend and the shelf presence is fantastic. The amount of people stopping to pick one up and seeing what exactly this strange looking box was looked to be quite high when I was at the grocery store.

So for that reason alone they'll sell a ton. People will pick it up, be lead to believe they are making an informed/responsible decision and changes are we'll see these things everywhere this summer. But the practicality of "oh hey, every cup holder in every vehicle is round" will eventually prevail, and 5 years from now we'll be looking back and saying "hey, remember boxed water?"

Anyways, cool packaging from a design/marketing point of view.
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Old 05-12-2014, 02:11 PM   #6
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so they put one of these on their taps and bottle it (edit: sorry box it)?

next this company should sell reusable bottles to fill with my boxed water, I dont want to carry a carton around



Last edited by Swarly; 05-12-2014 at 02:13 PM. Reason: boxing a bottle
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Old 05-12-2014, 02:11 PM   #7
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That's a step sideways..

Cool trick I will share with you:

Take an empty wine bottle, fill it with water, let sit open in your fridge for 24 hours.

Pour the water into another glass later and enjoy.
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Old 05-12-2014, 02:16 PM   #8
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Water. It comes out of your tap.
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Old 05-12-2014, 02:18 PM   #9
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Quote:
Originally Posted by Barbecue View Post
I saw these at Co op. Not a bad concept that cartons are better than plastic.
Dont roll your eyes, since the bottled water industry makes hundreds of millions off of the gullible public
fyp
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Old 05-12-2014, 02:21 PM   #10
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Originally Posted by Otto-matic View Post
According to the Alberta Bottle Depot Association - Cartons are worse for the environment then plastic.
I didnt see that quote from the cbc article.

Thanks for pointing that out
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Old 05-12-2014, 02:25 PM   #11
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Sometimes you're out and you want a drink and you can't/don't want to find a water fountain- so I see the market for bottled water.

It's a silly thing, but the market will likely never disappear.

Boxed water? Big deal, would not buy it over a plastic bottle, especially at increased cost.
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Old 05-12-2014, 02:34 PM   #12
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It bothers me when people in this city drink bottled water in their homes. It's just so much waste.
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Old 05-12-2014, 02:38 PM   #13
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Refill hundreds or thousands of times, when recycled 100% is reclaimed.
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Old 05-12-2014, 02:39 PM   #14
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It bothers me when people in this city drink bottled water in their homes. It's just so much waste.
Yeah

For me bottled water is a mobile convenience.
I will pay for it when i am out and about instead of pop but at home its straight from the tap with a bit of ice.
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Old 05-12-2014, 02:39 PM   #15
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Originally Posted by calumniate View Post
That's a step sideways..

Cool trick I will share with you:

Take an empty wine bottle, fill it with water, let sit open in your fridge for 24 hours.

Pour the water into another glass later and enjoy.
What does this accomplish?
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Old 05-12-2014, 02:41 PM   #16
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It bothers me when people in this city drink bottled water in their homes. It's just so much waste.
I can't beleive the amount of people that do this. I was at my GFs the other day, helped myself to a glass of water from the tap and hysteria ensued.

"Do you want a bottle? We have bottles in the fridge."

"It's ok the tap is good"

"No, no! let me get you a bottle"

"No really I'm ok thanks"

"Are you sure?"

GF: "Yeah he drinks from the tap."

Silence. They all look at me like a freak. It's Calgary, people. We have some of the best tap water in the world.
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Old 05-12-2014, 02:44 PM   #17
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It's sad that people think a corporation has their safety in mind, but not municipal government.
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Old 05-12-2014, 02:44 PM   #18
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I can't beleive the amount of people that do this. i was at my GFs the other day, helped myself to a glass of water from the and hysteria ensued.

"Do you want a bottle? We have bottles in the fridge."

"It's ok the tap is good"

"No, no! let me get you a bottle"

"No really I'm ok thanks"

"Are you sure?"

GF: "Yeah he drinks from the tap."

Silence. They all look at me like a freak.
Me, too. I'll be a freak with you.

I hate bottled water.
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Old 05-12-2014, 03:21 PM   #19
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We have bottled water for guests and drink tap ourselves.
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Old 05-12-2014, 03:25 PM   #20
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Brita filtered water for everyone.
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