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Old 05-07-2014, 05:23 PM   #1
CofR
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Default NBC to air Olympics in US until 2032 - $7.7B

http://www.bbc.co.uk/news/world-us-canada-2731912

NBC previously spent $4.38bn for the broadcasting rights through 2020.

Quote:
Executives for the media firm said they expected that contract to be profitable, although NBC has not always benefitted from its Olympics coverage, losing $223m from the 2010 Vancouver games.
Quote:
In recent years it has come under fire for tape-delaying certain events for US primetime hours. For the 2014 Winter Olympics, the network live-streamed all sporting events to cable customers but re-aired popular events during primetime hours.

"This agreement is excellent news for the entire Olympic movement as it helps to ensure its financial security in the long term, in particular future host cities of the Olympic Games," IOC President Thomas Bach said in a joint statement with NBC Universal.
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