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Zion Williamson has turned Wednesday's North Carolina-Duke game into the Super Bowl.

Well, it'll cost you the price of a Super Bowl ticket to see the game, at least.

If you're interested in squeezing into Cameron Indoor Stadium to watch the first installment of the legendary rivalry in 2019, you'll have to spend $2,500, the price of the cheapest available ticket. That's just shy of the $2,674 you would have paid on Jan. 27 for the cheapest available ticket to the Feb. 3 Super Bowl, per Kyle Zorn, a marketing strategist for secondary ticket seller TickPick.

One ticket to this week's UNC-Duke game sold for $10,652, per Vivid Seats. Zorn said there is only one other athlete who is comparable to Williamson and his impact on ticket prices: LeBron James after he signed with the Los Angeles Lakers last summer.

http://www.espn.com/mens-college-bas...ion-williamson