remember that Apple's business model is centered on selling polished high end hardware, and they generally don't introduce new functions until they've been tested and proven by others in the field first. Google's business model is information-based, and they're willing to create like a dozen different iterations of something, let almost all of them fail, just to see which one sticks.
Apple is also far more conservative about leveraging personal data the way the other big boys do. they're not going to introduce bot calling into Siri until Google, etc. have shown that it's a safe bet and won't damage their reputation (or perception) of trustworthiness.
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