Quote:
Originally Posted by the_only_turek_fan
Question for Roughneck and DownInFlames and burn_this_city
Why are you opposed to a cash limit on paid advertising when you can have an unlimited social media campaign?
Media is media. Advertising is advertising.
Honestly now that a lot of this stuff has moved to social media campaign finance laws are becoming even more irrelevant and outdated.
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Having an unlimited social media campaign? Still costs money. Certainly for an effective one. Especially now that paid advertising is such a staple of social media network. So not only do you pay traditional advertisers for content to put on social media and traditional media, but to have an effective “grassroots” social media campaign requires full time people: people to manage the accounts and keep interactions up. Graphic designers. Editors. Etc. If I can pay more, good people, I have better social media presence.
It can stretch your money further, sure. But this isn’t 2010. Nobody is running effective, much less unlimited, social media advertising on a shoestring budget anymore.