Quote:
Originally Posted by kermitology
My opinion is that the ROI is massively in favour of Apple here. Apple stole the app store idea from the original jailbreakers, implemented it really well, and now they don't really have that much work to do to bring in iPad apps or OS X apps. And yes, I understand that they aren't cornering the market, but I still think they're trying to become the defacto source of OS X applications, where everyone goes to in the first place, and they get a 30% cut. I just don't think they've done enough to warrant that much of a cut.
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The ROI is definitely positive or else they wouldn't be doing it (otherwise they're stupid). But you're not considering the 'having an app store sells more computers' aspect.
Even if it did have a positive ROI without selling a single computer. Is that evil? If the service is valuable (for developers, users, etc) then I would say no.