it's all marketing and entertainment.
Will fans be entertained at the soccer game?
Why is Lacrosse popular? It's $200 for 9 home games on Friday or Saturday nights, in a controlled environment with music, noise and 25 goals.
Soccer is different. It's outdoors, and 45 minute non-stop halves. The fans have to create their own noise and entertainment and if there are only a few thousand of them, that's tough.
So how does soccer market itself? Who are the stars? How do you get a group of 6 girls to invite each other to a game? Because that's what the Roughnecks have achieved.
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Watching the Oilers defend is like watching fire engines frantically rushing to the wrong fire
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