Normally our corporate provider has been able to get the newest iPhone's pretty close to release date, when most regular customers are still in waitlists....This year? They're saying they don't expect to be able to source many units before December.
Whether its intentional or purely supply driven, I forsee a lot of unfilled demand and hype around getting an iPhone X -which in turn should help re-invigorate the overall "hype" around releases via scarcity that Apple used to have. Apple should take note of what happens when you finally go back to innovating.
|