Hadn't been much of a watch wearing guy, but I decided I needed one for my Euro-trip this summer.
I went to the Bay a few months ago and bought an awesome Fossil watch for about 80 bucks.
Looks a bit like this. Both the strap and the face are slightly different. The face on my watch can alternate between black and red (fitting for a Flames fan, ain't it?). I normally change the colour of the face after every Flames loss. Nerd. I know. Don't worry.
I'm like you, Kermit. I'm a Fossil guy. Although, it's really the only watch I've owned in the last while. I love it though.