Quote:
Originally Posted by Weitz
Yah I guess I meant is there ever a new building anymore that isn't a "title sponsor"?
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No idea. I assume most are happy to pony up the dough for full naming rights.
My main point was that it isn't the city that would be naming it "Arena" to make it easier to throw a sponsor on the front of it. The sponsors themselves will pick the entire name (including whether it's called an Arena, a Centre, etc.).
If the city bothers naming it, it'll be something original and they'll go with the presenting-sponsor route. Otherwise they'll sell the entire rights to a sponsor who can call it whatever they want.