I think I read that torontos subscription base was so much higher than everywhere else that it accelerated the Canada expansion, hockey media compared to the other big sports is very underrepresented so it made sense
It's not just fancy stats either, the hockey stuff, especially Bourne and dellow is really interesting, especially dellow. It's not just Corsi, he has some articles looking at power plays a few months ago that were great and I believe he said he will be national focused going forward not Toronto only
I subscribed when it was Toronto just because the free articles were interesting enough and as it expands its working out even better, as a raider fan the Bay area was lucky and they hired the writers I followed for them anyway
Plus a pacific nw of Seattle/Vancouver always made sense as the next expansion
Excited to see it's all Canada markets
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