I'm mixed on this. You guys are right that USA is in more homes. And there is some precedent for sports on USA as they do overflow Olympics and playoffs coverage there. The downside to me though would be losing a channel that is dedicated to sports programming.
I'm not sure they had built much of a dedicated audience though. The win ESPN had 30 years ago was convincing people to just leave ESPN on all day long. To rewatch the same sportcenter 8 times in the background. I know for me, NBCSN was just watched during games and maybe a little bit of postgame. It was not a channel I regularly watched. Even among my hockey fan friends I don't know anyone that really casually watched it. So in a way that minimizes the loss of the dedicated channel and I guess gives them a chance at rebirth and growing the audience.
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Originally Posted by New Era
This individual is not affluent and more of a member of that shrinking middle class. It is likely the individual does not have a high paying job, is limited on benefits, and has to make due with those benefits provided by employer.
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