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Old 09-15-2007, 08:37 PM   #16
getbak
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Join Date: Feb 2006
Location: Calgary, AB
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Quote:
Originally Posted by ken0042 View Post
Biggest thing is make sure it's apparent in the ad that cold calls to you are welcome.
Isn't that implied by the fact that you have an ad in the phone book?

"How did you get this number? Phone book? Dammit! I knew I shouldn't have bought that phone book ad, people are always calling me trying to get me to do work for them."


Personally, I think a smaller ad in the bigger (more widely used) book would be a better use of your budget. I don't think I've ever opened a Canpages book, nor have I ever seen anyone use one.
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