Even when American booze is on the shelves, I would imagine that it is not selling well. Yanking it is obviously very symbolic and effective, but if nobody buys it and it just sits there, the impact will still be felt.
Of course, soundbites and images of empty shelves are the reason, but I do feel that most Canadians are avoiding it anyway. I know that my late 2024 toe dipping into bourbon has come to an abrupt end after one bottle, and it will take a lot more than the next tariff flip-flop by the US to get me back on board, if ever.
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