[FlamesAddiction]

Wasn't attendance already slowly going down after the past couple of seasons? People were losing hope in the team.

At least a rebuild will bring hope. I realize that gate sales are important and the team will take a hit on that during the rebuild process, but it's about planting the seeds for the future and hopefully building a team that will sell out after the new arena opens. Letting the club wallow and slowly bleed out until the new arena opens would be a much crappier business plan IMO.