These sorts of tech deals are often to acquire one small piece of the existing system. Then, once the sale is done, they scrap the 90% of the tool they don't care about and just keep the 10% they want. Meanwhile, the people who actually found the 90% useful get annoyed by the whole thing.
Of course, where this gets short sighted is the people who miss the features that were removed will eventually decide to recreate their own version of it. Then, that will often grow to a point where it's competing with the original thing. That never would have happened if they had just kept the original thing active.
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Turn up the good, turn down the suck!
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