NHL has gone full NBA with it's preferential treatment to it's most "marketable" player. Key is message is "don't #### with the money."
I get it, but man, NHL has such a weak player to protect in McDavid. He doesn't fulfill the face of the league image at all. NHL can only hope that one or two of the upcoming batch of new prospects entering the league can have more personality swagger to go with their generational level of talent. If you're going to be doin this for a player, do it for one that actually generates growth for the league. I get the impression that nobody really cares about McDavid outside of Edmonton and Sportsnet/ESPN.
I feel MacKninnon should get a lot more focus than he does currently.
|