This reminds me of the bad old days of airfare not including all the fees and taxes. It was impossible to compare flight prices based on what was advertised.
People just click the lowest fare, so as soon as someone goes down this path, it's inevitable everyone will.
Despite all the fees, I've found Flair actually pretty reasonable. Changing a flight doesn't require you to dispose of your entire ticket that you already purchased, even on the most basic fare.
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