The poll options are fine, as it’s whether you identify as a Conservative or not. The “not” doesn’t mean you don’t vote Conservative, it means you don’t attach your identity to that party. When there are people (like Yoho here, for example) whose entire identity is wrapped in their political affiliation and doesn’t extend beyond that, it’s a valid distinction. You might lean conservative, you might hold some traditionally conservative values, but you might not identify as a big C Conservative. So, you would choose “not.”
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