Quote:
Originally Posted by Fighting Banana Slug
That seems extra weird considering there is already a Sport Check and a Sporting Life at Market Mall for the mid/high-ish end stuff.
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It's not weird at all Southcenter Mall is exactly the same with Sport Chek, Sporting Life, and Decathlon under one roof. The market is perfectly segmented.
- Sport Chek is where you go to overpay for sporting goods that belong at Canadian Tire.
- Sporting Life is where you pay to look good on your luxury heli skiing trip with your rich hedge fund baby friends.
- Decathlon is where you go to save money when your friends tell you to join their casual volleyball team or weekend hiking group but you have nothing to wear and you'll probably drop out and stay at home getting fat & watching Netflix by next month.