Quote:
Originally Posted by WCW Nitro
How many big markets actually make a difference with tv viewership? Do the Kings or Dallas or another big city actually generate huge tv ratings? If a city is a big market but only a small percentage of the population is actually interested in the sport, is it really a "big market"?
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It's the potential of viewership that makes it a big market. The payoff can be more significant than what you can get in a city like Calgary.