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Originally Posted by iggy_oi
I don’t know if that’s how these things usually go
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Quote:
Originally Posted by you&me
WP seems to have enough brand equity that Co-op will (or should!) be keeping it as a standalone thing... I could even see them rebranding certain locations from CoOp to WP.
WP's biggest strength is their selection and events, and there's no way they'll be messing with that. More often than not, in my experience, CoOp has them beat on regular and sales pricing, so I don't see how CoOp's acquisition is a bad thing in any way?  |
It depends on what they want it for.
First and foremost its profitable and, as indicated has a very strong brand equity.
Moreso than that though, Willow Park's main strength rested on relationships with suppliers. Co-Op adding them, even as a subsidiary is probably to strengthen their supply chain and bolster their ability to get certain products at better prices for the entire group.