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Originally Posted by Strange Brew
You're saying the revenue streams post cinematic release are less lucrative than in "olden days'? I don't know about that.
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It depends on the movie. It's why we see more big budget/action/adventure movies being pushed by studios because they're accessible to a wider audience and will make most of their money up front.
In the old days, you could get movies that would "flop" in the theatre and have a huge VHS/DVD boom and make their money back and more.
For example, The Shawshank Redemption made $16 million ($25-28 million budget) on it's initial run in the theatre (it was competing with Pulp Fiction and Forrest Gump). But it received multiple award nominations and ended up being one of the top video rentals of the year. Then, of course, Turner bought the TV rights in the late 90s and it played on TNT virtually non-stop for years and increased the sales of DVDs.
Same thing with Fight Club, The Big Lebowski, Blade Runner, Dazed and Confused and Office Space.
This is a clip from Hot Ones and Matt Damon explains it really well.