Quote:
Originally Posted by Enoch Root
I think the issue here is that you and I have different definitions of 'what the market will bear'. I am saying that the NHL understands that what the market will bear includes being aware of future demand. The statement is more nuanced, and complicated than simply jacking up ticket prices until sales drop.
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“What the market will bear” refers to pricing that optimizes or maximizes profit. I don’t know what definition you’re using but that would not include lowering prices to ensure theoretical future profit.