Quote:
Originally Posted by getbak
No, not really. Here are the ratings for the last year:
These are total listener numbers for anyone 12+ in all dayparts, so there are likely demographic splits by age and gender where they rank higher, but there isn't much that can be done to help out bad underlying numbers.
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That is interesting data, thanks for the post.
How is the data collected? I can see how they would figure out number of listeners if one is connecting through an app, but isn't radio receive only? So how do they know the number of listeners in a car fm/am radio?