Quote:
Originally Posted by Jiri Hrdina
outside of the Stamps people don't care about that stuff. You start talking about that stuff you lose a ton of listeners.
In fact when the Fan is talking about anything not hockey/Flames they lose listeners.
It's all stuff measured.
But World Volleyball? That stuff will cause a massive decline in listeners.
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You are right that Calgary doesn't have enough diverse sports fans to be able to deviate far from NHL and to a lesser extent the NFL/CFL. Still I think you don't do your station favors from overly concentrating on what's already not bringing in great listening numbers. The station has gone as far as it can go overly focusing on the Flames. Mixing in other sports would be the way to do it as if you turn it into individual segments then people will just tune out the segments they aren't interesting. Sprinkle it in with Flames talk and it may broaden things for listeners that may have already had their fill of Flames talk.