Quote:
Originally Posted by Incogneto
I think you underestimate the value of podcasts with listenerships. I know when Boomer and Pinder were doing their impromptu instagram lives during their COVID outages a few months back, they were getting ~5k viewers. With an audience that big, you can make a living on it. If you can 4x that by widening your audience, it'd be much more profitable than a radio gig.
just get ready for Casper reads. And VPN/Pillow ads.
How many live listeners do you think the morning show got?
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I believe the top hockey podcasts get a few hundred K in terms of listeners. Maybe they can monetize something at a lower number, but as a side hustle.
Which is probably the play. I wouldn't be surprised to see a podcast with Rhett and Boomer, because they like doing it. For Boom it would be a side hustle alongside a more 9-5 job. For Warrener he doesn't need the money.
I don't think you can make a living on a podcast that gets 20K listeners. I might be wrong.