Quote:
Originally Posted by Jay Random
Of course it is. If games overlap, any given viewer will pick one… and will miss all the commercials in the other.
The last thing Sportsnet wants is to explain to advertisers why it is competing against itself for viewers.
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Will it though?
I'd be curious to know how many people watch the same channel game 1 through game 2 start to finish. Especially on a weeknight.
Game 1 I went to bed after the 1st, if the game started an hour earlier I'd be more likely to watch the whole game.
Also, I didn't watch the early game. I watched baseball then switched over.
Sure you get channel surfers but the start time is irrelevant as they're surfing.
In 2022 I honestly don't think viewership works the way your suggesting anymore (but will concede if I'm wrong, and will concede that though I personally don't like it, it's the right way to go).