The players and the NHLPA do not care, nor do I blame them, about making any sort of complicated formula to make a more competitive all star game. The players and the NHLPA want this because of:
a)getting an extended weekend (almost a week) off mid season for most of the players, and for those that get selected,
b)the contract bonus acheived by being an all star
C)get wined and dined by league sponsors
d)schmooze with other players and friends
e)maybe get some inroads into sponsorship and updating their overall image.
You don't think JG, being mic'd up on Snet and showing his personality didn't help him this weekend for casual fans and for his image? Not that he needed it (see Draisital) but him being a out there a bit more doesn't hurt his marketabilty to sponsors.
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