To be honest I'd be down for having a cooler behind counter - much like cigarettes, except visible. The clerk can get it for you. You don't go to 7/11 to have a bombastic shopping experience; you get your tall boy or six-pack for a quick run. This really wouldn't be much different from the Beer Store in Ontario (or even from a snack shop on a golf course either), and it would probably cut down on a lot of theft and general disorder too.
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