I suspect them going cashless goes back to this cryptic deal they signed with StellarAlgo a while back that none of us could figure out:
https://forum.calgarypuck.com/showth...highlight=read
The release stated:
Quote:
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to help them learn how to engage their fan base on a more personalized level. For fans, this means that they receive offerings, content and experiences that are tailored to individual fan interests.
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Tracking spending patterns by going cashless sure sounds like a 1st step to all of that.