Got me thinking - who used the running horse logo first? Stamps or SMU?
https://www.helmetaddict.com/2019/05...rse-of-course/
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There is much controversy over who wore the pony logo first and whether it was an infringement of of the Ford Mustang Trademark. In fact there is an urban legend that the Ford Mustang was named after the football team. It is pretty much a fact that Ford came up with the logo first for their car that was first in production in 1964. It wasn’t until four years later that it turns out both SMU and the Stampeders both debuted a white pony on their helmets. As for who owns the trademark? Well Ford did try to trademark the horse logo in Canada, suing the Stamps and as best I can tell from a little research the two settled out of court and is more than likely the reason for the two different logos the Stamps use. Mustang has the Canadian Trademark for the “tail down pony” for clothing and other merchandise while Calgary can keep the tail up logo for the uniforms. This is why if you buy a jersey it will have the tail down logo, while the on-field jerseys the players wear has the same tail up logo that is on the helmet. It also seems that SMU and the Stampeders both have separate trademark registrations for what is essentially the same logo. Trademark law is not cut and dry.
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