Quote:
Originally Posted by btimbit
Some people really do think to themselves "I want a truck no cheaper than a half-ton, no better on gas, but is much much less capable and useful"
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Keep in mind that a lot of the full-size trucks don't fit in a garage and can be a pain in the ass to drive/park in the city. A more compact size can be a big selling feature in itself. Not everyone wants a chromed-out Tonka, regardless of the value per pound.