Quote:
Originally Posted by dammage79
It's SN towing the NHL marketing line. McHerpes is the face of the league like it or not. And as such I thoroughly believe it's the hockey media's job to over saturate the leagues hottest commodity. We've seen this for decades, its an old formula.
Previous era over saturated athlete coverage:
Gretzky
Lemieux
Lindros
Crosby vs. Ov and 99 times out of ten it was only about Crosby. It was disgusting.
End of the day, we hate it more because he is an Oiler.
But really, as far as Canadian media goes, if it's not Toronto you'd never hear about it. Just imagine if he was a Leaf.
Anyhoops, Cassie is fine but I also think she's doing her job in over celebrating the holy annointed one. It's in the job description.
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This is pretty much it. McDavid IS the most marketable player in the league, not just for the Edmonton. So since hockey is the #1 sport in Canada, Sportsnet is McDavid every damn minute of the day because they want to continue to hype up the most exciting player that will be shown on their broadcasts plenty of times.
Media are gonna focus on the superstars. Flames lack one, so it sucks when all you hear about is the other opponent's. What the league needs is more McDavid's, McKinnon's, Kane's, and etc. The more each team has a player that can dominate the game and be a storyline night in, night out, the stronger the league gets.