I understand that it sucks but I can't help but wonder if this is the direction of media now. Is there really the same demand for local sports media from the general public. As soon as the demand decreases the advertising decreases and then it becomes more money to pay talent than it brings in.
It wasn't that long ago that in Calgary all of the sports coverage was Jock Wilson on 660CFR and Sports Talk on QR77. Especially when the world of sports shut down and the discussions became around what snacks are the best, I think that the market was hit a huge amount and I don't know if it will ever recover.
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