There's a reason why movie studios are making less stand alone movies and buying into the world building franchise movies. Because frankly those fans will continue to throw money at it based on name. And if you make a bad one, the fans will come back for next one and the next one in the hopes that it will hit gold again in terms with it hopefully bringing back the nostalgia of watching the first one that made you fall in love with the franchise.
If a person is smart they can write the worst multi book series ever (I'm looking at you person who wrote twilight, and person who wrote the 50 shades series). If you write a franchise book series no matter how bad it is, some person in hollywood will pay you big bucks to option your books into movies.
Just make sure that you have lots of topless male teens for the older married woman demographic. A moody young male or female lead with lots of angst for the young teenage lonely emo demographic. Oh and a dog, for the pet lovers. And a incredibly cool and distant mentor for the nerd demographic.
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My name is Ozymandias, King of Kings;
Look on my Works, ye Mighty, and despair!
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