Quote:
Originally Posted by timun
Hear, hear!
Prior to the bandwagoneers of the spring of 2004 I didn't know anyone else who was a Flames fan. The only ones I knew were the 12,000 or so who actually showed up at the Saddledome.
The black jersey was a transparent attempt at cashing in on the bandwagon. The logo was the soulless product of a focus group. It's true that, as someone who very clearly remembers the dark (no pun intended) years of 1996-2003, it is difficult for me to separate the black jerseys and horse head logo (and the pedestal jerseys) from how atrocious it was to be a Flames fan then. Still, objectively the design was derivative. I don't think that's in any way a biased assessment.
If the Flames had truly made a "reverse" version of the horse head jerseys I could have accepted fully embracing the ridiculousness of the thing, as the Ducks are doing with the execrable "Wild Wing" jerseys and the Coyotes are doing with their old third jerseys. At least they have the guts to laugh about it. The Flames couldn't even muster more than a half-assed effort to make a "reverse retro" jersey! "Let's change the red shoulder patches to white and change the red cuffs and hem to black!"  Lame.
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I think you're way overanalyzing a mere jersey design. This team is a far cry from the young guns no matter what they're wearing. And its not like you'll be seeing it often.
Maybe the team can redeem the design with the on ice product now and bring a new meaning to it.