Chicago is clearly ashamed of the cultural appropriation overflowing from their current branding. It's not as bad as the Washington NFL team but it's close.
The release video for their jersey today was comically edited to show the logo as little as possible. I think it appears for less than a second. In another shot, the model wearing the jersey has his arm over the face on the logo. And when the NHL tweeted out pictures of all the jerseys, they showed a picture of the back of Chicago's jersey... the only one to be displayed in that fashion.
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